What is On-Page Content?
On page content is the most significant contributing factor for whether or not you rank organically for different keywords. If your site content is engaging, meaningful, and informative then you are likely to rank for related keywords. Our on-page SEO services include:
- Blog Posts
- Webpage Copy
- Product Descriptions
- Long Form Content & Technical Writing
A healthy site includes regular content updates, a metric search engine note as “freshness.” Good content puts you on the search map, new content can keep you there.
Quality Writing, All Niches Covered
Each member of our 50-person editorial team has been hand-selected to make sure we’re capable of producing content in any niche or vertical. Our editorial engine includes professors, journalists, bloggers, content strategists, and a veteran editing team who have worked for some of the best-known publications in the business.
Every writing engagement starts with research about our client’s niche and field to determine:
- Types of search intent for that Niche
- Common Terminology and Vocabulary
- Priority Inclusions for Ranking
- What’s Considered “Fresh” Information
- Frequently Asked Questions
With our findings, we create relevant and engaging content that your audience is searching for and bound to love.
our proven process produces results
1. Meeting
The initial meeting is where Kodu Media learns about your business and goals and take detailed notes of what your business is looking to accomplish.
2. planning
Once we discuss your goals and what you are looking for we immediately get to planning and strategizing a customized plan just for your business.
3. execute
Our plans go into action and we launch our strategy and closely monitor your results. We always look to optimize our strategy as we go.
4. Delivery
We deliver results and we discuss regularly our successes and provide you with easy and tangible reports. Our business is based on results.
5. Optimization
We test our results and strategies and then optimize the winning strategy to run its full potential. Our strategy for your business will always continue to improve.
Guiding You About On-Page SEO
On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized, as opposed to off-page SEO which refers to links and other external signals.
For those new to on-page SEO, we highly recommend reading our On-Page Ranking Factors. On-page SEO has changed over the years, so it’s important to keep up with 7 the latest practices.
Frequently Asked On-Page SEO Questions
No information is required other than your domain, they type of content you’d like, and the desired content length. Our team is fully equipped to complete keyword research and suggest terms to target, complete ideation for potential blog topics, and handle all related research/drafting.
That being said, providing any of the following can help us best tailor content to your vision and needs:
- Keywords that currently convert for your site
- Questions your customers frequently ask
- Keywords you’re targeting with PPC
- Competitor or industry content that you find valuable
- Existing topic ideas your team has discussed, but not had time to write.
You have approval power from start to finish. We won’t start writing an article until you approve the title/topic. Likewise, your article won’t be published until you sign off on the content.
Topics are selected after our team completes keyword research, industry-research, and a competitor review. Industry research helps us identify key language and “fresh” content in your space, while the competitor review gives us a sense of what the sites currently ranking on the first page of search results are writing about (aka what kind of content is being rewarded in search).
We then formulate a list of topics based on your specific niche and target audience, topics we know will allow us to target keywords vital to your site’s growth, and enable us to include enough semantic variations to ensure your new content ranks!
Yes. We pride ourselves on being a flexible team dedicated to meet your needs and expectations. We specialize in high-quality content that college-educated writers create, so we know you will be satisfied. If you don’t like the topic or article, you can send it back for revisions.
That’s up to you. We can send the article in any format. We can also post the article to your WordPress blog, or save it as a draft so you can look it over one more time before it goes live.
Of course. Make sure to include that information in the blog order form.
SEO-optimized content will help your site rank for MORE keywords in search, and rank HIGHER for terms you’re already targeting. Blog posts are tailored to be engaging, informative, and high-quality, and they will lead people to your site through best practices of SEO optimization.
Content is optimized for users first, and for search engines second. This future-proofs your content, ensuring it will be relevant to your target market even as search algorithms change.
For users we consider:
- User Search Intent
- Commonly Asked User Questions
- Content Freshness
- Readability
For search engine optimization we take into consideration the following:
- Primary Keyword Semantic Variations
- Latent Semantic Indexing (aka Focus Keywords)
- Internal Linking & Authoritative External Linking
- Inclusion of Title Tag and Meta Description
- Information Architecture/Hierarchy
- TF-IDF (term frequency-inverse document frequency)
Depending on the number of blogs per order, you can expect to see your order completed in one to two weeks from the time of payment.
Related Services
Local SEO
Sometimes SEO isn’t about getting in front of a global audience. Sometimes it’s about reaching the people in your immediate neighborhood. We use local SEO techniques to help you reach those customers just outside your door. If you hope to dominate your online presence, you need a complete local SEO strategy that drives and delivers results.
Technical SEO
Technical SEO provides businesses with the foundation required to scale marketing success. Optimized HTML, SEO Architecture, Schema.org, Mobile and Desktop Page Speed and Load Time, Optimized Time-To-First-Byte (TTFB), WebP Image Format, Mobile Responsive, JavaScript and CSS optimization, Structured Data, 301 Redirects.
Hire Kodu Media for On-Page SEO
If you’re interested in our On-Page SEO Services, please contact us to check our availability and receive a free quote. Please note that we only work with businesses spending $5,000 per month or more on On-Page SEO.