A Retail-Minded Approach to Google Ads

PPC advertising delivers instant traffic by placing you at top positions on search engines. With Google accounting for two-thirds of all US searches, AdWords remains the most effective PPC advertising vehicle. It not only places your site kodu-googlein prominent view of searchers, but AdWords enrollment also provides you with the ability to accurately test keywords, complementing your existing SEO strategies.

Rampant competition for top keywords has made PPC even more integral for any online marketing strategy. Ads and other Google-branded results take up huge screen real estate on many high-volume, money-keyword searches. A strategy that balances appearances on these search engine pages, combined with a high number of low-volume keywords, leads to a lower-cost and more effective PPC campaign.

Kodu Media can get you started on AdWords, or overhaul your existing AdWords campaign. Each PPC program involves complete development, from creation to optimization to management.

Kodu Media Can Help You Manage Your Bing Ads

The internet marketing services world gets more complicated by the day. Competition between social media platforms and search engine giants can leave business owners completely confused. How do you raise brand awareness without raising your budget? The cost of bad decisions can literally be a failed business.

Advertising with Bing is more than targeted ads on Bing search engine results. When you PPC advertising campaign through Bing, your ads are also displayed on Yahoo! and Microsoft Network Partners. 9.6 billion searches per month is no small number and Kodu Media Advertising takes advantage of the less competitive market on Bing to generate impressive leads for your business with Bing PPC ads.

our proven process produces results

1. Meeting

The initial meeting is where Kodu Media learns about your business and goals and take detailed notes of what your business is looking to accomplish.

2. planning

Once we discuss your goals and what you are looking for we immediately get to planning and strategizing a customized plan just for your business.

3. execute

Our plans go into action and we launch our strategy and closely monitor your results. We always look to optimize our strategy as we go.

4. Delivery

We deliver results and we discuss regularly our successes and provide you with easy and tangible reports. Our business is based on results.


5. Optimization

We test our results and strategies and then optimize the winning strategy to run its full potential. Our strategy for your business will always continue to improve.

What’s included in Kodu Media’s AdWords Management Service?

Start by searching words or phrases related to your products or services. Keyword Planner works to find the keywords that are most relevant to your business. You can then pick keywords you like and add them to your plan.

A text ad is a form of marketing communication that advertisers can use to promote their product or service on the Google Network. These ads can appear on Google results pages and across the Google Network, which includes the Search Network, search partners, and the Display Network. Text ads might look different on the Display Network, or on mobile.

If you really want to succeed with AdWords, you’ll need to regularly review and refine your account’s performance. In particular, you’ll want to monitor the status and progress of both your ads and their keywords. This article explains where to find and how to interpret performance data in your account.

Landing page optimization (LPO) is the process of improving elements on a website to increase conversions. Landing page optimization is a subset of conversion rate optimization (CRO), and involves using methods such as A/B testing to improve the conversion goals of a given landing page.
Conversion tracking is a free tool that shows you what happens after a customer interacts with your ads — whether they purchased a product, signed up for your newsletter, called your business, or downloaded your app. When a customer completes an action that you’ve defined as valuable, these customer actions are called conversions.

With our Google Analytics integration, CTM call data can be viewed as Events, Goals, and Conversions. By connecting AdWords, users can also track calls from those campaigns, including Click-to-Call and Call Extension calls, as Conversions in Analytics.

To keep ads safe and appropriate for everyone, ads are reviewed to make sure they comply with Google advertising policies. Most ads are reviewed within 1 business day.

If you really want to succeed with AdWords, you’ll need to regularly review and refine your account’s performance. In particular, you’ll want to monitor the status and progress of both your ads and their keywords. This article explains where to find and how to interpret performance data in your account.

PPC Management Pricing for our AdWords Management Services. PPC (Pay-Per-Click) advertising is the most accountable form of advertising. You can set an exactbudget and only pay when a visitor clicks on your ad. Paid advertising can also include remarketing options and mobile ads.

Are you managing your advertising investment wisely? Running a successful AdWords campaign is an ongoing process, and we suggest signing in to your account at least once a week to check in.

A number of PPC competitive analysis tools that provide mountains of data and save a great deal of time are currently available, with prices and the nature of data varying from tool to tool. With Kodu Media we will provide data on keywords and ad copy, to assist in evaluating CTR and CPC. of your competitors.

Kodu Media has a team of designers and developers that can help build highly optimized landing pages that are proven to obtains above average conversion rates. Just ask us how we can build you a landing page by clicking here

Related Services


PPC Account Audit

We offer a Pay-Per-Click audit as a service to clients who aren’t necessarily looking to switch PPC providers, or let go of managing the accounts themselves – but simply looking for ways to improve and hone their efforts.


Google Adwords Management

AdWords is the largest paid search engine. It’s reach is massive. This is where we start and where we do the bulk of our work. We’ve also developed custom tools to integrate with AdWords and make our testing more efficient.


Google Shopping Campaigns

In these campaigns, instead of bidding on keywords, you’re bidding on products. If it’s relevant, it’s a phenomenal opportunity. You’re getting attractive, highly-controllable images of your products in front of customers who are ready to buy.


Hire Kodu Media for AdWords Management

If you’re interested in our AdWords Management Services, please contact us to check our availability and receive a free quote. Please note that we only work with businesses spending $5,000 per month or more on Google AdWords.